Cameras On, Minds Elsewhere: Fixing the Hybrid Town Hall is all about turning routine meetings into hybrid town halls that actually work. Join communications and production pros as they break down how to plan, produce, and deliver town halls that engage both the room and the remote audience. From run of shows and leadership messaging to visuals, pacing, and real audience connection, you’ll walk away with practical ways to make your next town hall actually work.

Featured Panelists:

Sammy Slappey

Global Communications Director, UPS

Samantha (Sammy) Slappey is a Director of Leadership Communications at UPS, where she brings more than a decade of experience helping leaders connect with their people in meaningful ways. Over the years, she has held a variety of roles across marketing and communications at UPS, shaping everything from executive messaging to global town halls and large-scale leadership events, including UPS’s annual leadership conference. Sammy holds a Professional MBA from the University of Georgia’s Terry College of Business and a bachelor’s degree in public relations from the Grady College of Journalism and Mass Communication. Outside of work, Sammy enjoys spending time outdoors, including gardening, hiking and kayaking, and stays busy chasing her 1-year-old daughter, Cleo.

Danny Gonzales

Founder and Owner, Optimum Productions

Danny is an Atlanta native whose passion for video production was ignited while volunteering as a missionary in Mexico. That spark led him to found Optimum Productions, a full-service video marketing company, in March 2007. With more than 19 years of experience in marketing strategy and video production — working both nationally and internationally — Danny brings a rare ability to balance creative vision with data-driven results. His award-winning work includes nine Telly Awards for client productions. Guided by a personal mission to inspire creativity and uplift his community, Danny delivers innovative video solutions that drive measurable ROI. He resides in Cumming, GA with his wife, Julie, and their six children.

Nick Snider

Owner, Atlanta Media Services and Hybridley

Nick’s background is in AV Production and photography with a degree in Television Production. With a fine-tuned and attentive vision for the creative world, Nick has served a wide scope of clients, from corporate to Rock & Roll, for more than 20 years. He focuses on listening to clients, and then providing them with exceptional experiences, keeping their goals in mind and generating excellent results.